Question 1

We already use geofencing in our own app — why would we need Marqa?

Accepted Answer

Marqa goes beyond your own app’s limitations by reaching deal-seeking customers nearby — even if they’ve never downloaded your app. You can still link campaigns to your app or site, but Marqa’s value is in expanding your audience and driving new foot traffic without relying on existing users.

Question 2

Can we direct customers to our app, store page, or loyalty program?

Accepted Answer

Yes! Every Marqa campaign supports a clickable call-to-action URL — which you can point to your app store page, signup form, or any link. You drive foot traffic and digital engagement at once.

Question 3

Does Marqa integrate with our CRM, POS, or loyalty systems?

Accepted Answer

Marqa is a lightweight, standalone tool designed for fast activation and scale — no integration needed. Instead of syncing data, you target location and intent in real time. However, you can link to your app, sign-up page, or promo funnel using a custom CTA URL, allowing seamless handoff from Marqa to your ecosystem.

Question 4

What if we already run SMS or digital ad campaigns — does this replace them?

Accepted Answer

No — Marqa complements existing campaigns. While SMS and digital ads rely on timing and inbox visibility, Marqa targets customers in real time based on physical proximity. It’s a perfect companion to amplify your reach when customers are nearby and ready to act.

Question 5

Why should we join the Marqa network?

Accepted Answer

Delight the customer shopping experience for new and existing customers
Tap into high-intent, hyper-local traffic near your stores
Get exposure beyond your existing CRM, social, or app audiences
Perfect for acquisition, not just retention
Amplify seasonal or location-specific offers to a ready-made audience
No need to build your own app user base first

Question 6

Can promoting the Marqa App help my business grow?

Accepted Answer

We are all about growing communities. Marqa can help you...
Boost your own store visibility within Marqa’s platform
Create a localised cluster of high-intent users around your locations
Make your campaigns more impactful and cost-efficient
Give customers a better way to discover your offers at the perfect time
Take advantage of real-time marketing without needing them to open your app

It’s not about pushing another app — it’s about pulling more people through your doors.
When retailers promote the Marqa app to their own customer base, they’re not just supporting our ecosystem — they’re investing in a smarter way to drive foot traffic and repeat visits.

Marqa is designed to reward proximity. The more of your customers using the app near your store, the stronger your local reach becomes. Promoting Marqa helps create your own hotspot of engaged, nearby users — increasing the visibility and effectiveness of your future campaigns.

When your own customers use Marqa, they don’t just see generic ads. They receive timely, location-based promotions from you, when they’re physically nearby and most likely to act.
It’s a better customer experience than mass email or SMS — and much more precise.

Encouraging app adoption helps everyone in the network, but especially you. Why?
You get a larger audience to promote to — not just your own app users
You benefit from Marqa’s user acquisition efforts, not just your own marketing
Every campaign you run becomes more cost-effective as more of your customers are already active users
Your store becomes more discoverable to deal-seekers who don’t know you yet
You’re promoting a tool that helps your customers save money and find you more easily — a win-win

Question 7

How does Marqa help me reach more than just my app users?

Accepted Answer

Traditional solutions only work if someone has your app installed and notifications enabled.
Marqa flips that model. Our audience is already active and browsing nearby deals. You reach shoppers who are near or right outside your store — even if they’ve never heard of your brand. It’s local acquisition and re-engagement in one.

Question 8

What does pricing look like at scale?

Accepted Answer

Unlike geofencing tools that charge based on usage or impressions, Marqa uses a flat, per-store pricing model. This makes budgeting predictable and more cost-effective for larger rollouts, especially in high-traffic areas.

Question 9

Can I do a staged rollout across my store network?

Accepted Answer

Yes — Marqa fully supports staged rollouts. In fact, we recommend our multi-location and enterprise partners start small to fine-tune their campaigns before expanding across regions or nationally.

You can start with:
A test group of stores in one city or region
A select group of high-footfall or flagship locations or underperforming locations
A pilot program tied to a specific campaign or season

Once you’re confident in performance and internal processes, it’s easy to scale to additional stores through the same dashboard so you can add new locations, duplicate campaigns, and roll out offers instantly across regions without starting from scratch.

Enterprise Retailers & Retail Groups

Most geofencing technology providers are backend solutions — offering SDKs or APIs that integrate into a brand’s own app to enable location-triggered messaging. This model works for brands with high app engagement and deep technical resources, but it comes with limitations that Marqa eliminates.

Furthermore, when your own customers use Marqa, they don’t just see generic ads. They receive timely, location-based promotions from you, when they’re physically nearby and most likely to act.

Smarter foot traffic. Zero integrations. Local-first results.

Forget Complex Integrations

Reach More Than Just Your App Users

Keep Control with Custom CTAs

Built for Retail at Scale

Flat, Predictable Pricing

Built-In Audience, Real-Time Reach

Ready to See the Difference?

We already use geofencing in our own app — why would we need Marqa?

Can we direct customers to our app, store page, or loyalty program?

Does Marqa integrate with our CRM, POS, or loyalty systems?

What if we already run SMS or digital ad campaigns — does this replace them?

Why should we join the Marqa network?

Can promoting the Marqa App help my business grow?

How does Marqa help me reach more than just my app users?

What does pricing look like at scale?

Can I do a staged rollout across my store network?

FAQ'S

Enterprise Retailers & Retail Groups

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Furthermore, when your own customers use Marqa, they don’t just see generic ads. They receive timely, location-based promotions from you, when they’re physically nearby and most likely to act.

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Smarter foot traffic. Zero integrations. Local-first results.

Forget Complex Integrations

Reach More Than Just Your App Users

Keep Control with Custom CTAs

Built for Retail at Scale

Flat, Predictable Pricing

Built-In Audience, Real-Time Reach

Ready to See the Difference?

We already use geofencing in our own app — why would we need Marqa?

Can we direct customers to our app, store page, or loyalty program?

Does Marqa integrate with our CRM, POS, or loyalty systems?

What if we already run SMS or digital ad campaigns — does this replace them?

Why should we join the Marqa network?

Can promoting the Marqa App help my business grow?

How does Marqa help me reach more than just my app users?

What does pricing look like at scale?

Can I do a staged rollout across my store network?

FAQ'S