Big retailers have scale, budgets, and teams dedicated to digital marketing. Small retailers have something just as powerful, proximity, personality, and local relevance. Marqa exists to help level that playing field. We’re helping small retailers compete with the big players by giving them an easier, smarter way to engage with customers, without needing massive ad spend or complex systems. Traditional digital marketing often feels like “spray and pray.” Emails sent at all ho

Today the retail landscape is shifting faster than ever. Shoppers don’t just want a quick transaction; they want a connection. They’re looking for brands that understand them, speak their language, and feel real. Tech matters, sustainability matters, but what sets the frontrunners apart is something more human: authenticity. The Importance of Personalisation Personalisation is at the heart of this shift. Today’s consumers expect to be seen as individuals, not just data points

At Marqa, we believe shopping should feel exciting, not intrusive. That’s why our approach to customer engagement is different. Instead of tracking your browsing history, digging into your purchase patterns, or cluttering your inbox, Marqa surfaces offers based on something far simpler: your real-world location. It’s like the serendipity of wandering down a street and stumbling upon the perfect store, only smarter, faster, and more secure. A Unique Marketing Model Unlike trad

Most retailers today invest in digital marketing: social media ads, email campaigns, Google listings. These are all great tools for awareness. But awareness alone doesn’t walk through your door. What matters most is getting people from the screen into your store. That’s where Marqa shines. Marqa bridges the gap between online digital marketing and real-world, in-the-moment engagement. It connects your digital presence with physical foot traffic, turning interest into action r

Every retailer knows the formula for success: get customers coming back more often, spending a little more each time, and feeling great about the experience. Simple to say, harder to achieve. That’s where Marqa steps in. Marqa helps retailers improve customer frequency, spend, and loyalty by creating smart, location-based moments of connection. Your customers have opted in, they want to hear from you. So when they’re nearby, Marqa gives them a friendly reminder: “Hey, we’re r

It’s a big sporting day. You’ve got your jersey on, you’re heading to your friend’s place, and the excitement is building. The only thing missing? The food to fuel the cheering, banter, and celebrations. We’ve all been there, halfway across town, on the way to catch the game, when the thought hits: “I’d love to grab some food to bring along.” That’s where Marqa comes in. With the Marqa app, you don’t have to leave it to chance or settle for the first takeaway you stumble acro

At Marqa, we’re all about helping local businesses build stronger connections with their customers. And while the app itself does a lot of the heavy lifting, sending the right message at the right place and time, sometimes the simplest, most traditional tools can make the biggest difference in engagement. That’s where a little poster or POS card comes in. Think about it: when your customer is in your store, café, or salon, they’re already in the mindset of connecting with you

When it comes to hyper-local marketing, geofencing is a game-changer. By creating a virtual perimeter around your store, you can send timely notifications to shoppers as they pass by, turning nearby foot traffic into paying customers. But here’s the real secret: using just one geofence limits your potential. The real power comes when small retailers set up multiple geofences. Why? Because not every customer journey starts right outside your door. Imagine you run a pizza shop

For years, small retailers had only a couple of choices when it came to marketing: spend big on broadcast advertising (eg: radio, email, print, billboards) or do nothing and hope word of mouth carried the day. The problem? Broadcast marketing is broad by design. You end up paying to reach thousands of people who may never visit your store. Enter hyper-local marketing: reaching customers exactly where they are, when they’re most likely to act. Instead of shouting your message

You can create and publish a campaign in 60 seconds. Hang on! Did you just read that? Yep. It will take no more than a minute to create a campaign, a new geofence and then publish the campaign. Meaning that your campaigns can go live in literally one minute. We like to simplify your life. In particular we understand that small retailers don’t have time to be building complicated and complex digital marketing campaigns. We also understand that small retailers do not have the